The WeArisma and NielsenIQ partnership is a groundbreaking collaboration that directly connects creator marketing with measurable sales impact. The partnership enables marketers to link influencer activity with tangible sales results across the full marketing funnel.

“For too long, marketers have struggled to attribute the effect of creator marketing on brand equity and sales performance. Together, we’re solving this challenge.”

By combining NielsenIQ’s omni-channel sales data with WeArisma’s leading creator intelligence platform, marketers can gain full-funnel visibility into the ROI of both paid and organic creator marketing campaigns.

At Adjuvo, we proudly support Jenny Tsai and the WeArisma team as they enable brands to measure, optimise, and plan their creator marketing investments more effectively. The collaboration bridges the gap between influencer activity and real sales results.

Read the full announcement and details on WeArisma.com.