Chatty celebs are a boon for brands: WeArisma’s data-driven approach to influencer marketing

Chatty celebs are a boon for brands: WeArisma’s data-driven approach to influencer marketing May 11, 2023   In the wake of “fashion’s biggest night out” at the Met, Adjuvo is proud to be supporting WeArisma’s data-driven approach that highlights the true media value of “chatty celebrities” for brands.   As recognised in Women’s Wear Daily,…

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FuelActive partners with Unipart Rail for greener rail travel

FuelActive partners with Unipart Rail for greener rail travel May 19, 2023   We are thrilled that FuelActive have partnered with Unipart Rail to support the planet by reducing fuel consumption   The FuelActive solution is a valuable addition to Unipart Rail’s portfolio, enhancing their range of innovative solutions that help customers improve operational performance.…

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A global audience: Generating historic data on fashion at King Charles III’s Coronation

A global audience: Generating historic data on fashion at King Charles III’s Coronation May 19, 2023   WeArisma highlights the media value of featured guests for luxury brands   Jenny Tsai, founder, and CEO of WeArisma:   “British fashion and accessories have been highlighted to a global audience. For British fashion brands, this presented a…

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Supporting the Adjuvo Portfolio

Supporting the Adjuvo Portfolio June 4, 2023 Burgers, kids, and digital transformation: A panel of established entrepreneurs   We are delighted to have recently hosted a bi-annual townhall event for our portfolio founders and their management teams to create community within our diverse network of innovators and business people.   From the topic of artificial…

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Zoa Rental Partners with ASOS

Zoa Rental Partners with ASOS June 5, 2023   You can rent outfits on ASOS for the first time ever (just in time for wedding season!)   Teaming up with the online retail giant marks a pivotal moment for Zoa in its support of the circular fashion economy. We are glad to share that this…

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Adjuvo has raised £2.5 million for influencer analytics firm, WeArisma

Adjuvo has raised £2.5 million for influencer analytics firm, WeArisma June 6, 2023 To date the company has received a total of £3.5 million in investment, having been awarded £1 million from Morgan Stanley’s Multicultural Innovation Lab in 2022 With an impressive background in media and financial engineering, we are proud to support CEO and…

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Business & Brand: Supporting Our Portfolio Companies

An Adjuvo Townhall Event, Moderated by BJ Cunningham “A brand is a promise, not a logo” In 2015, Mark Foster-Brown and Andrew Rice founded Adjuvo, named for its distinctive vision to “help” and add value to invested early-stage companies beyond financial investment.123 Within a zeitgeist characterised by rising interest rates and accelerated innovation in artificial…

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